Sony Pictures Networks India Expands Footprint: New Ventures in South Africa

Sony Pictures Networks India Expands Footprint: New Ventures in South Africa

Johannesburg, South Africa – December 5, 2025

Sony Pictures Networks India (SPNI), a subsidiary of Sony Group Corporation, has significantly expanded its presence in South Africa through strategic initiatives aimed at delivering diverse entertainment content to a broader audience.

Launch of Sony LIV in South Africa

In October 2023, SPNI’s streaming platform, Sony LIV, made its debut in South Africa, marking a pivotal step in the company’s global expansion strategy. This move underscores Sony LIV’s commitment to providing indigenous entertainment to a global audience and delivering high-quality content to viewers worldwide. Subscribers in South Africa now have access to an extensive library of over 40,000 hours of content across multiple languages, including acclaimed original series such as “Scam 2003: The Telgi Story,” “Rocket Boys,” and “Maharani.” The platform also offers a vast array of TV shows and films, catering to diverse viewer preferences. (businesswire.com)

Strategic Acquisition of TEN Sports Network

In August 2016, SPNI expanded its sports broadcasting capabilities by acquiring the TEN Sports Network from Zee Entertainment Enterprises Limited for $385 million. This acquisition added several sports channels to SPNI’s portfolio, including TEN 1, TEN 1 HD, TEN 2, TEN 3, TEN Golf HD, TEN Cricket, and TEN Sports. These channels operate in multiple countries, including the Indian subcontinent, Maldives, Singapore, Hong Kong, Middle East, and the Caribbean. TEN Sports holds broadcast rights to major cricket boards, including South Africa, Pakistan, Sri Lanka, West Indies, and Zimbabwe, enhancing SPNI’s sports broadcasting reach. (sonypictures.com)

Partnership with MultiChoice

In 2009, Sony Entertainment Television (SET), a channel under SPNI, expanded its reach across Sub-Saharan Africa through a partnership with MultiChoice. SET launched on DStv’s Premium and Compact bouquets, bringing its content to over two million subscriber households in the region. This collaboration aimed to deliver outstanding entertainment to Africa’s growing pay-TV audience. (businessofcinema.com)

Future Prospects

SPNI’s strategic initiatives in South Africa reflect its commitment to delivering diverse and high-quality content to a global audience. The company’s expansion into the South African market is expected to strengthen its position in the region and contribute to the growth of the entertainment industry.

As SPNI continues to explore new opportunities and partnerships, its focus remains on providing engaging and culturally relevant content to viewers worldwide, solidifying its presence in the global entertainment landscape.

Sony LIV’s Expansion into Africa and the Caribbean:

• Sony LIV expands global presence; announces foray in Africa and the Caribbean region
• SonyLIV announces foray into Africa and the Caribbean, Published on Tuesday, October 03